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Suppression is a system concern, not a campaign detail.

Callaro provides the primitives, but your compliance program remains your responsibility.
  • Import suppression lists before launch.
  • Stop future attempts immediately when a contact opts out.
  • Track why a contact entered DNC status.
  • Keep exports and data retention aligned with your legal obligations.
1

Centralize suppression management

Maintain one source of suppression truth for all campaign operators and APIs.
2

Audit opt-out propagation

Confirm opt-outs propagate to active campaigns, queued calls, and retry workflows.
3

Set retention boundaries

Align transcript, recording, and export retention windows with your policy and contracts.
4

Run periodic compliance checks

Validate DNC hit rate, suppression lag, and deletion request completion cadence.

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Evidence to retain for audits

  • Opt-out event timestamp and source.
  • Suppression application timestamp.
  • User/system that changed suppression state.
  • Export/audit trace proving enforcement.
Never treat DNC as a campaign-local concern. Suppression should be enforced across the relevant tenant or business boundary.